For salons, spas and studios
Turn happy clients into regulars
Give every client a loyalty card in Apple Wallet or Google Wallet. Reward every visit or every amount spent, stamp it with a scan at the front desk, and remind clients when it's time to rebook. No app, no paper card.
New accounts get 20 pass credits free.
Why appointment books alone don't bring clients back
Clients drift between salons
A reward that builds with every visit gives them a reason to stay. Progress shows on the card in their wallet.
Rebooking depends on memory
Send a notification or schedule a reminder so clients hear from you when it's time for their next appointment.
Paper cards get left behind
The phone is always with them, and so is a card saved in the wallet.
How it works
Live in three steps
Design your card
Start from the loyalty template, add your logo and colors, and choose the reward, such as a free treatment after every 10 visits or every $500 spent.
Get clients to add it
Put the join QR code at the front desk or on appointment cards. Clients scan it, fill in a short form, and add the card to their wallet.
Stamp at every visit
Your front desk scans the card with the built-in scanner on any phone or tablet. Spend-based rewards let the desk enter the amount for each visit.
Features
Loyalty that fits how salons work
Visit-based or spend-based rewards
Reward every visit, or every amount spent, which suits services at different prices. The card resets on its own when a reward is earned.
A join form for new clients
Collect the details you choose when a client signs up. Their personalized card is created for them automatically.
Scan-to-stamp at the front desk
Invite staff with a scanner-only login. They land on the scanner and never see the rest of your dashboard.
Rebooking reminders and offers
Send a custom notification or schedule one for later, such as a reminder to rebook or a quiet-week offer.
Passes from bookings
Build an automation that creates a pass when a booking comes in from a tool like Calendly, using a small relay such as Zapier or Make.
Gift cards
Sell gift cards as wallet passes with a balance you set and update, and send them by email, text or WhatsApp.
Passes salons start with
Pick a template, swap in your logo and colors, and publish. Each one works in Apple Wallet and Google Wallet.
Points card
A points balance and discount, with a photo that fits your brand.
VIP membership
A tiered card for your most regular clients.
Gift card
A digital gift card clients can send and keep.
FAQ
Questions salon owners ask us
Do my customers need to download an app?+
No. The pass is saved straight into Apple Wallet on iPhone or Google Wallet on Android, using the wallet app that's already on their phone.
How do clients earn rewards?+
You choose how rewards work: a set number of visits, or a spend amount. Each scan records a visit or a purchase, the card updates in the wallet, and it resets when the reward is earned.
Can my front desk stamp cards without seeing my whole account?+
Yes. Invite team members with the staff role. They sign in to the scanner and can't get to the rest of your dashboard.
Can I remind clients to rebook?+
Yes. Send a notification whenever you like, or schedule one for later. It appears on the client's lock screen.
Can a card be created when someone books online?+
Yes. Automations can react to events from booking tools like Calendly, through a small relay such as Zapier or Make, and then create a pass for the client.
Can I run more than one location?+
Yes. Use a separate workspace for each location so passes, stats and staff stay separate.
How much does it cost?+
One plan with every feature: $49 a month or $490 a year, with 1,000 pass credits included. New accounts get 20 pass credits free to try it out.
More use cases
See how other businesses use wallet passes
- Restaurants and cafes
- Gyms and studios
- Events
- Retail and boutiques
- Associations and clubs
- Creators and professionals
- Schools and nonprofits
- Gift cards
Designing your first pass? Read the Apple Wallet and Google Wallet best practices guide.
Your next card doesn’t need to be plastic.
Create a wallet pass your customers can save in seconds.