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WalletPassBuilder vs Passcreator

Passcreator is a German wallet pass platform with EU hosting, ISO 27001 certification and Samsung Wallet support, priced by the passes people save. WalletPassBuilder is a flat-price, no-code builder for Apple Wallet and Google Wallet with loyalty and no-code integrations built in. Here is how they compare.

When to choose WalletPassBuilder

• You’d rather have Apple Wallet setup handled for you than create and renew your own certificate.
• You expect hundreds or thousands of passes and want a flat price that doesn’t grow with every pass saved.
• You want loyalty with Square, passes from Google Sheets or WordPress, or AI assistants that create passes for you.
• You’re an enterprise or agency running passes across many stores, brands or clients - each in its own workspace, with its data in the US or the EU.

At a glance

Thousands of passes from the tools you already use

WalletPassBuilder is the only platform compared here with all of these built in: its own Google Sheets add-on and WordPress plugin, Zapier for thousands more apps, an MCP server for Claude, ChatGPT and Grok, and a native scanner app for your staff. Issue thousands of passes straight from a spreadsheet, your WooCommerce store or your WordPress bookings - no developers needed.

• Google Sheets add-onA pass for every row - hundreds or thousands at once - with each person’s pass link written back to the sheet. Edit a row and sync, and their pass updates.
• WordPress pluginFree on WordPress.org. A pass for every WooCommerce order, and for every booking or ticket from LatePoint, Amelia, Bookly, Event Tickets, Events Manager and four more booking and event plugins.
• ZapierThousands of apps - CRMs, email tools, stores, forms and more. Create and update passes and send notifications from any of them, without code.
• AI assistants (MCP)Listed in Claude’s and ChatGPT’s app directories, and works with Grok and any MCP client. Ask in plain English and the assistant creates, updates and sends passes for you.
• Native scanner appStaff scan passes in Apple Wallet and Google Wallet to check in tickets, redeem coupons, add loyalty stamps and verify IDs - in the Android app or the browser.
• Stores, payments and marketingNative connections to Square, Shopify, WooCommerce, Stripe, Klaviyo, Jotform and Typeform.

See every integration

Built for enterprises and agencies

From a single shop to a retail chain with 100,000 members, or an agency running passes for every client: one account, a separate workspace for each store, brand or client, and each workspace’s data kept in the US or the EU.

• A workspace per store, brand or clientEach workspace keeps its own passes, stats, notifications, automations and pass credits, with a cap on what each can use. Switch between them in one click.
• US or EU data residencyChoose US or EU storage for each workspace, so passes and the customer data on them stay in the region you need.
• Team access by workspaceInvite staff to just the workspaces they work on, with roles - and no per-user fees.
• Custom contracts and volume pricingMaster service agreements, volume pricing for 50,000 passes and up, and invoiced billing instead of card payments.
• Your own Apple Pass Type IDIssue passes under your company’s own Apple certificate, with renewals handled without reissuing passes.
• Your own domainsPass links on your own domain, such as passes.yourbrand.com, set for each workspace - and a branded sign-in address for your team.

Talk to us about an enterprise plan

What it costs

Passcreator charges for passes that have been saved to a phone - you can create as many as you like. Its price slider works out to about $90 a month for 1,000 saved passes and $160 a month for 2,000 (excluding VAT), plus Apple’s $99 a year for your developer account.

On WalletPassBuilder, 1,000 passes are covered by the credits in the $49-a-month or $490-a-year plan, and 2,000 means one more pack of 1,000 credits for $100. Credits are used once per pass, not every month.

For under five passes, Passcreator’s free plan is the cheaper option.

Passcreator’s prices are as published on its website in November 2026; check its current plans before you decide.

For every option side by side, see how much it costs to create Apple Wallet passes or our pricing.

Where WalletPassBuilder is stronger

• Apple Wallet setup handled for you, so you can publish your first pass right away.
• A flat price: at 1,000 saved passes, $49 a month against about $90.
• Loyalty built in, including Square purchases that add stamps automatically, a staff scanner and an in-store kiosk.
• The only platform compared here with its own Google Sheets add-on and WordPress plugin, Zapier, an MCP server for AI assistants and a native scanner app, all built in - so you can issue thousands of passes straight from a sheet, WooCommerce orders or WordPress bookings and tickets.
• Claude, ChatGPT and Grok can create, update and send passes for you - WalletPassBuilder is listed in Claude’s and ChatGPT’s app directories.
• Built for enterprises and agencies: a workspace for each store, brand or client with US or EU data residency, custom contracts with volume pricing and invoicing, and passes under your own Apple Pass Type ID.
• Free to start with no credit card: design your pass before you sign up, and new accounts get free pass credits to publish it.

Frequently asked questions